Influencer Marketing
in the Social Universe

Welcome to SAMY, the social-first agency you are looking for.

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What we
specialise in

End-to-end influencer marketing strategies that connect to social media, content, creativity, data, commerce and communities, aimed at building meaningful connections with social audiences.

We are pioneers in the social media and influencer marketing ecosystem

We co-create (and enjoy) the influencer marketing journey with our clients, combining data, strategy, and fearless creativity to stay relevant in the social universe.

The SAMY Intelligence Suite and proprietary influencer marketing technology (ShineBuzz), combined with key data partners like Sprinklr, TikTok, Meta, Snapchat, and Google, allow us to go beyond demographics, decoding trends, behaviors, attitudes, and cultures of the audiences we want to connect with. It’s also about finding the right voices (creators) to build emotional resonance in a social-first world.

We are pioneers in the social media and influencer marketing ecosystem

We co-create (and enjoy) the influencer marketing journey with our clients, combining data, strategy, and fearless creativity to stay relevant in the social universe.

The SAMY Intelligence Suite and proprietary influencer marketing technology (ShineBuzz), combined with key data partners like Sprinklr, TikTok, Meta, Snapchat, and Google, allow us to go beyond demographics, decoding trends, behaviors, attitudes, and cultures of the audiences we want to connect with. It’s also about finding the right voices (creators) to build emotional resonance in a social-first world.

What we do

  1. Audience Identification
  2. Discovery & Recruitment
  3. Brand Affinity analysis
  4. Performance Prediction
  5. Strategy and Creative Concept
  6. Brand assets: influencer guidelines
  7. Negotiation, activation and PayRoll
  8. Amplification
  9. Measurement & Reporting
We help brands, audiences, and communities become co-creators of culture, engagement, and shoppable moments on social media.

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Why
SAMY

We are 900+ professionals across 14 offices and 55 markets, with global awareness but underground knowledge. We’ve worked with over 300 brands, reached more than 50 million influencers through our own technology, and delivered over 2,000 campaigns worldwide.

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How
we do it

With over ten years of experience in influencer marketing and more than 2,000 campaigns behind us, at SAMY we create the best influencer marketing strategies driven by technology, deep understanding of audience truths, and long-term relationships with our creators.

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